.daily

Is .daily a real TLD? Who’s applying to run it?

.daily is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Identity Digital. XYZ Registry named .daily as a backup string for its .omg application. ICANN deactivated it, because another applicant applied for the same string or named it as a backup. GoDaddy Registry named .daily as a backup string for its .fresh application. ICANN deactivated it, because another applicant applied for the same string or named it as a backup. Infinite Computer Solutions named .daily as a backup string for its .advisor application. ICANN deactivated it, because another applicant applied for the same string or named it as a backup. Aruba named .daily as a backup string for its .easy application. ICANN deactivated it, because another applicant applied for the same string or named it as a backup.

Generic application · Culture · on the record since Sep 9, 2026, updated Oct 7, 2026
◈AI score
35/ 100
Usable but limited

A niche TLD for newsletter and small media publishers, habit and routine app builders, and daily-deal or subscription shops wanting a "[brand].daily" style name.

assessed by claude-fable-5-1 · Sep 9, 2026
AI score 35 of 100. .com scores 96, .ai scores 84.

For comparison, .com scores 96 and .ai scores 84 on the same rubric.

applicants
1 application · 4 deactivated backups

Who is applying, and how much each already runs

Four of the 5 are tied to a registry that runs TLDs today. Identity Digital, XYZ Registry and GoDaddy Registry filed 432 applications between them across the round.

Applications the company filed across the round · the figure on the right is the names its registries run today

  1. Identity Digital216
  2. XYZ Registry139
  3. GoDaddy Registry77
  4. Aruba20
  5. Infinite Computer Solutions3

Applications are counted by company, across its legal entities, from ICANN’s list. Names are from the registries’ June 2026 reports to ICANN. “None on record” means no public source in our record ties the company to a registry operator that runs TLDs today.

backups
  • ArubaDeactivated backuppec.it ↗Sep 9, 2026

    Aruba S.p.A. told Domain Name Wire it applied for 39 strings in the 2026 round 'as primary or replacement', listing .daily among them without saying which strings are primary. The claim is the applicant's own, post-filing, relayed by the publication. Founder ruling 2026-09-09: recorded as announced. First application for this string on the record.

    announced Sep 9, 2026 · abandoned Oct 7, 2026 · named as a backup for .easy, deactivated by ICANN Oct 7, 2026

    Deactivated backup for .easyGenericICANN APEC2611T-T11013Domain Name Wire (Andrew Allemann), quoting Aruba S.p.A. ↗
  • Named on the ICANN gTLD application list, 7 October 2026 as a replacement (backup) string of the applicant's .advisor application, shown as deactivated: another applicant applied for the same string or named it as a backup

    Deactivated backup for .advisorGenericICANN ASBL2626T-T32129ICANN ↗
  • Named on the ICANN gTLD application list, 7 October 2026 as a replacement (backup) string of the applicant's .fresh application, shown as deactivated: another applicant applied for the same string or named it as a backup

    Deactivated backup for .freshGenericICANN NA2631T-T40427ICANN ↗
  • XYZ RegistryDeactivated backupxyz.xyz ↗

    Named on the ICANN gTLD application list, 7 October 2026 as a replacement (backup) string of the applicant's .omg application, shown as deactivated: another applicant applied for the same string or named it as a backup

    Deactivated backup for .omgGenericICANN XL2625T-T43072ICANN ↗
closest 2012 strings
3 of 1,408

The nearest 2012 strings, and how many names each holds today

The closest 2012 string, .today, held 135,011 names, June 2026. .day held 13,094; .now held 27,481. Chosen by AI from every string in the 2012 round, without being told what happened to any of them.

  1. .todaystrong parallel135,011 names, June 2026live since 2013 · uncontested in 2012 · scored 45* in 2012 · Pearl Woods, LLCSee .today in Stats

    Same bet: an open, uncontrolled temporal English word with no fixed category — nobody's industry, nobody's community — sold on phrase-formation and a publishing/freshness connotation, so it works only if registrants supply the meaning the string itself withholds.

  2. .daystrong parallel13,094 names, June 2026live since 2014 · uncontested in 2012 · scored 15* in 2012 · Charleston Road Registry Inc.See .day in Stats

    Also a bare time-word registry play whose buyer is diffuse and self-defined rather than a trade or a brand, betting that the calendar vocabulary reads as evocative enough to carry a primary identity.

  3. .nowmoderate27,481 names, June 2026live since 2016 · 6 applications in 2012 · scored 28* in 2012 · Amazon EU S.à r.l.See .now in Stats

    The same immediacy-adverb wager — short, generic, category-free, monetized by suggestion rather than by owning a defined vertical — though it leans on urgency where .daily leans on recurrence and the newspaper echo.

Names are from the registries’ monthly reports to ICANN. Each name opens the TLD’s stats page: how it grew, who sells it, and the 2026 strings compared with it. * A separate 2012-only read, time-locked to what was public that year, on a different scale from this page’s score.

who it’s for

newsletter and small media publishers, habit and routine app builders, and daily-deal or subscription shops wanting a "[brand].daily" style name

What a .daily domain is

.daily is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Culture category. One application for it is on ICANN’s Reveal Day list.

Is the .daily domain extension real yet?

.daily is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.

When can you buy a .daily domain?

You can’t yet. A .daily name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .daily was .today, delegated on 19 November 2013.

Is .daily a real TLD?

Not yet. .daily is not in the DNS root, so nothing resolves under it. It’s here because .daily is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.

Considering a name on .daily?Appraise a name on this TLD →

This record is corrected in the open. See the changelog and methodology.