.旅游
Is .旅游 a real TLD? Who’s applying to run it?
- Journey To The West Corporation
Chinese for "travel": big market, but Chinese firms brand on .com/.cn, so expect mostly secondary or defensive use, not primary identities.
chinese-language travel agencies, tour operators, destination marketers, and booking sites in mainland China and the diaspora who want a native-script address, mostly as a marketing or defensive registration alongside a .com/.cn primary
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round; a Chinese-script IDN (“travel”, A-label xn--zfvz1q). Their catalog line: “Exploring China, and the world, one trip at a time.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Structural twin: a plain Chinese-script generic industry noun offered as an open vertical registry, betting that Chinese-language businesses in one service sector will adopt a native-script identity rather than a Latin one.
Same bet — a broad Chinese consumer-sector category word whose registrants would be operators and venues in that sector, and which only works if Chinese users type and trust native-script addresses.
Also a Chinese-script generic industry noun sold to a whole trade, though it names a class of goods rather than a service/booking sector, so the registrant base is producers and sellers rather than intermediaries.
- Journey To The West Corporation · first recordedJourney To The West Corporation
“.旅游 (travel) · Digital & Retail · “Exploring China, and the world, one trip at a time.””Journey To The West Corporation