.电脑
Is .电脑 a real TLD? Who’s applying to run it?
- Journey To The West Corporation
The Chinese word for "computer" as a web ending; Chinese businesses rarely build their main address on such endings, so demand looks thin.
Chinese-language PC retailers, repair shops, and consumer-electronics sellers who want a keyword address in their own script, plus hardware brands registering defensively.
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round; a Chinese-script IDN (“computer”, A-label xn--wnyy6w). Their catalog line: “The machine behind modern work and play.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet exactly: a simplified-Chinese generic consumer-device category noun offered as an open namespace to Chinese-language sellers and brands in that hardware category, betting that a native-script category word beats a transliteration.
Also a CJK-script generic consumer-electronics category noun aimed at retailers and manufacturers in the same hardware aisle, with the same dependency on native-script navigation habits rather than on any single brand.
Identical category-noun job — an open registry for anyone in the computing-hardware trade — but the bet is placed in Latin script for an English-reading buyer, so the language-market thesis differs even though the word is the same.
- Journey To The West Corporation · first recordedJourney To The West Corporation
“.电脑 (computer) · Consumer Goods · “The machine behind modern work and play.””Journey To The West Corporation