.短视频
Is .短视频 a real TLD? Who’s applying to run it?
Nobody is chasing .短视频, as of 7 October 2026. One applicant claimed it and is out. We keep the entry on the record either way.
- Journey To The West
The topic (short video) is huge in China, but Chinese-script web endings rarely become a business's real address.
Chinese short-video creators, MCN agencies, and video-commerce studios wanting a category-labeled Chinese-language address, plus speculators betting on the sector's cultural weight
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round; a Chinese-script IDN (“short video”, A-label xn--s7ys49avyk). Their catalog line: “Stories told in seconds, watched by millions.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet exactly: a plain Chinese-script generic noun naming a mass consumer digital-content category, whose primary registrants would be Chinese-language platforms and creators putting their public identity on a native-script namespace rather than a Latin one.
Same script, same buyer, same open-generic entertainment-content bet, but it is the broad umbrella category rather than a specific delivery format, so it sells identity to a much looser set of registrants than a format-defined string does.
The identical structural wager — an unowned media-format noun as a namespace for anyone producing that format — but pitched at a global Latin-script market instead of one language's audience, and without the modifier that narrows the target to a single production style.
What a .短视频 domain is
.短视频 is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Culture category. Nobody is chasing .短视频 today. The applicants that claimed it are out.
Is the .短视频 domain extension real yet?
.短视频 is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. Nobody has applied for it on the public record; the ICANN 2026 new gTLD round is the process that would decide whether it becomes one.
When can you buy a .短视频 domain?
You can’t yet. A .短视频 name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .短视频 was .游戏, delegated on 23 October 2013.
Is .短视频 a real TLD?
Not yet. .短视频 is not in the DNS root, so nothing resolves under it. It’s here because an applicant claimed .短视频 and is no longer in it. We keep the entry, and every entry on this page links to its source.
- Journey To The West · now abandonedICANN
- Journey To The West · first recordedJourney To The West Corporation
“.短视频 (short video) · Digital & Retail · “Stories told in seconds, watched by millions.””Journey To The West Corporation
- The underlying sector is enormous in China, but that demand accrues to platforms and in-app handles, not to standalone domains; established short-video platforms are unlikely to rebrand onto a generic IDN suffix within 5 years. By analogy with earlier Chinese-script gTLDs such as .在线 and .网店 (flagged as analogy), Chinese IDN suffixes have tended to see registration volume driven by pricing and speculation rather than sustained primary-identity use, with visible live-site usage remaining thin. Practical friction compounds this: Chinese-script domains face uneven handling across input methods, browsers, and in-app sharing, and mainland resolution and hosting depend on regulatory accreditation whose status here is unknown. I place it in the 10-29 vanity/narrow band: above 1-9 because a real, giant sector and some volume registration demand plausibly exist, but below 30-49 because the brand signal is weak and serious projects in this space would need their adoption explained rather than assumed. Main market uncertainty: whether IDN acceptance in Chinese apps and input flows improves enough this cycle to make han-script domains practical primary identities.