.电影

Is .电影 a real TLD? Who’s applying to run it?

Culture
applicants
  • Journey To The West CorporationAnnounced
on the record since Aug 17, 2026 · updated Aug 17, 2026
AI score
15/ 100
Vanity and narrow

Means "film" in Chinese, but Chinese movie marketing lives on apps and platforms, so few projects would make this their main address.

assessed by claude-fable-5 · Aug 17, 2026
AI score 15 of 100. .com scores 96, .ai scores 84.
who it’s for

Chinese film studios, cinemas, festivals, and movie-promotion sites wanting a native-script address; mostly defensive or campaign-driven buyers rather than primary-identity users.

CultureBrandCommerce
applicants
1 on file
Journey To The West CorporationAnnounced
Aug 17, 2026

In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round; a Chinese-script IDN (“film”, A-label xn--p3t879b). Their catalog line: “Stories told on the big screen.”

closest 2012 bets
3 of 1,408

The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.

.娱乐strong parallel
delegated 2015 · live

Identical bet: a plain Chinese-script generic category noun for an entertainment vertical, sold to Chinese-language media businesses, and dependent on the same unproven premise that Chinese users will accept a native-script right-of-dot label as a primary identity.

2 applicants contested it · scored 45* in 2012 · run by Will Bloom, LLC

.游戏strong parallel
delegated 2013 · live

Same structure and same buyer — a one-word Chinese content-category noun aimed at an entertainment-content industry with many small operators, winning or losing on IDN adoption rather than on any registrant-exclusivity story.

uncontested · scored 45* in 2012 · run by Spring Fields, LLC

.moviemoderate
delegated 2015 · live

The exact same word and the exact same industry bet (a category noun that film distributors, studios and title sites would brand on), differing only in that its buyer is the Latin-script global market rather than the Chinese-language one, which changes the adoption risk if not the concept.

8 applicants contested it · scored 55* in 2012 · run by New Frostbite, LLC

* A separate 2012-only read, time-locked to what was public that year. Different scale from this page’s score — the two are not comparable.

history
  1. Journey To The West Corporation · first recordedAug 17, 2026
    Journey To The West Corporation
news & sources
Announcementxiyou.domains: published portfolio of 323 submitted gTLD applications
.电影 (film) · Media & Entertainment · “Stories told on the big screen.”
Journey To The West Corporation
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This record is corrected in the open. See the changelog and methodology.