.母婴
Is .母婴 a real TLD? Who’s applying to run it?
Nobody is chasing .母婴, as of 7 October 2026. One applicant claimed it and is out. We keep the entry on the record either way.
- Journey To The West
A Chinese web address for mother-and-baby brands; the market is huge but shops there live in apps, not on niche domains.
chinese-language maternity and infant-care brands, mother-baby retail chains, and parenting content platforms wanting a category-labeled Chinese-script address
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round; a Chinese-script IDN (“mother & baby”, A-label xn--71sp71b). Their catalog line: “Everything for the newest members of the family.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
母婴 ("mother-and-infant") is the same bet as .baby — an open generic consumer-category noun whose registrants are the brands, retailers and content sites of the maternity/infant market putting their primary identity on the category word itself.
Same structural bet in the same script and market: a Chinese-language generic merchandise-vertical noun sold to that vertical's merchants, where value depends on Chinese-script navigation habits rather than on any brand or community.
Another CJK-script generic retail product-category string aimed at the shop-by-aisle consumer commerce vertical, needing the same thing to be true — that shoppers and sellers in that market treat a category word as a credible address.
What a .母婴 domain is
.母婴 is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under Commerce. Nobody is chasing .母婴 today. The applicants that claimed it are out.
Is the .母婴 domain extension real yet?
.母婴 is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. Nobody has applied for it on the public record; the ICANN 2026 new gTLD round is the process that would decide whether it becomes one.
When can you buy a .母婴 domain?
You can’t yet. A .母婴 name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .母婴 was .baby, delegated on 8 April 2016.
Is .母婴 a real TLD?
Not yet. .母婴 is not in the DNS root, so nothing resolves under it. It’s here because an applicant claimed .母婴 and is no longer in it. We keep the entry, and every entry on this page links to its source.
- Journey To The West · now abandonedICANN
- Journey To The West · first recordedJourney To The West Corporation
“.母婴 (mother & baby) · Consumer Goods · “Everything for the newest members of the family.””Journey To The West Corporation
- The underlying vertical — maternity and infant goods in China — is a genuinely large consumer category, but by analogy with prior Chinese-script IDN gTLDs (e.g. generic commerce strings like 网店/商城-type labels), registration bases have stayed thin and primary-identity use rare, since Chinese consumer discovery runs through Tmall, JD, Douyin and WeChat mini-programs rather than typed domains. Over the next 5 years I expect demand to be mostly defensive brand registrations by large mother-baby retailers plus speculative holds, with little end-use identity adoption — an analogy-based inference, as I have no registration figures. That places it in the 10-29 band: it is not 30-49 because there is no sign of volume or price-driven registration demand for niche Chinese IDN verticals, and not 1-9 because the category is real and a modest defensive/brand market plausibly exists. Main market uncertainty: whether mainland licensing and registrar distribution inside China materialize, since without in-country accessibility the addressable registrant base collapses to near zero.