.tooling
Is .tooling a real TLD? Who’s applying to run it?
- Journey To The West Corporation
A niche word already covered better by .tools; few serious projects would pick it as their main address.
developer-tool startups and manufacturing suppliers (molds, dies, machine shops) wanting a descriptive keyword address, plus a small tail of hobbyist devtools projects
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round. Their catalog line: “The molds and machines behind mass production.”
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet in nearly the same word: an ungated generic category noun where the registry hopes makers, suppliers and software vendors put their primary identity on the thing-they-sell, with the same ambiguity between physical hardware and developer utilities.
Also a plain mass-noun for capital goods sold into trades and industry, betting that suppliers and manufacturers will brand on the product category rather than their own company name.
Another undifferentiated B2B goods-category noun whose success requires distributors and shops to treat a functional descriptor as a brand, exactly the demand assumption .tooling makes.
- Journey To The West Corporation · first recordedJourney To The West Corporation
“.tooling · Trade & Logistics · “The molds and machines behind mass production.””Journey To The West Corporation