.taichi

Same bet almost exactly: an Eastern movement-and-wellness discipline whose name is a generic practice noun no one owns, sold to a long tail of independent instructors, studios and schools who would put their primary identity on it, and which only works if that dispersed practitioner base treats the practice name as its natural address.

Also a taught bodily discipline sold to studios, teachers and class-goers rather than to a corporation, but it is a far broader umbrella activity than a single named form, so the registrant pool is bigger and less self-identified with one word.

Same commercial neighbourhood of wellness practitioners and studios buying a category word, but it is the umbrella retail category taichi sits inside rather than a specific named practice, so it competes on generic-keyword value instead of on a community's own name.