.spice
Is .spice a real TLD? Who’s applying to run it?
.spice is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Oinkadot.
Who is applying, and what they run today
Oinkadot filed 25 applications across the round.
Will names sell?
A tasty, memorable word for food and flavor brands, but most serious businesses will treat it as a fun extra, not their main address.
Last round the AI scored the 2012 strings blind to their fate. Strings it scored 60 or more hold a median 27,168 names today; those under 30, a median of 30. .spice’s closest 2012 strings hold .coffee 28K, .wine 21K and .vodka 2K.
The nearest 2012 strings, and how many names each holds today
The closest 2012 string, .coffee, held 28,464 names, June 2026. .wine held 21,079; .vodka held 1,803. Chosen by AI from every string in the 2012 round, without being told what happened to any of them.
Same bet: a single agricultural-commodity noun whose registrant pool is a long tail of small merchants, roasters/blenders and enthusiast content sites putting their primary identity on the ingredient they sell, with no owning institution to anchor it.
Same kind of string doing the same job — a consumable-commodity generic that merchants and category media brand themselves on — but the underlying trade is vastly larger and more defended, so the economics behind the identical bet are much sturdier.
Also a narrow single-consumable generic aimed at producers and retailers of exactly one product line, so it shares .spice's structural weakness: a thin, price-sensitive registrant base with no community or regulator required to adopt it.
seasoning, hot-sauce, and culinary brands, food creators and recipe sites, plus pop-culture buyers drawn to the word's flavor-and-heat connotations
What a .spice domain is
.spice is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our Commerce category. One application for it is on ICANN’s Reveal Day list.
Is the .spice domain extension real yet?
.spice is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .spice domain?
You can’t yet. A .spice name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .spice was .coffee, delegated on 28 December 2013.
Is .spice a real TLD?
Not yet. .spice is not in the DNS root, so nothing resolves under it. It’s here because .spice is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Oinkadot · now confirmedICANN
- Oinkadot · first recordedDomain Name Wire (Andrew Allemann)
“A new partnership has applied for 25 top level domain names in this year's ICANN TLD expansion round.”Domain Name Wire (Andrew Allemann)
- Band chosen: 30-49 (usable but limited), at its low end. .spice is a short, universally understood dictionary word with a warm consumer connotation (flavor, heat, liveliness), which supports steady low-volume registrations from food and lifestyle brands and slogan-style names ('add.spice', 'bring-the.spice' patterns). It sits above the 10-29 band because demand is not purely joke or event-driven: there is a real, if small, commercial category (seasonings, sauces, culinary media) where the word is directly on-brand, and the applicants' registrar-adjacent background (stated neutrally: Oinkadot is a venture of the CEOs of Porkbun and Dynadot, per the verified facts) plausibly improves retail distribution and shelf placement, which by analogy tends to lift registration volume for consumer-word TLDs. It stays below the 50-69 band because, by analogy with other food-word TLDs, a serious culinary company over the next 5 years is unlikely to make a niche extension its primary identity rather than a redirect or campaign domain; aftermarket depth for such strings has generally been thin (analogy, not a measured figure), and the word's breadth cuts both ways: it is evocative but not a category label anyone must own. Registration counts, pricing, and comparable-TLD volumes are unknown. Main market uncertainty (launch assumed): whether food and creator brands actually adopt a flavor-word TLD as primary identity at any meaningful rate, or treat it purely as promo/defensive inventory, which is the difference between the low-30s and the mid-40s here.