.soy
Is .soy a real TLD? Who’s applying to run it?
.soy already exists: it is in the DNS root today, so an application for the same string in the ICANN 2026 new gTLD round cannot go ahead as published.
- Journey To The West
A novelty address for soy-food brands and Spanish "I am" wordplay; charming, but rarely a serious project's main identity.
plant-based and soy-food producers, tofu and soy-milk brands, and Spanish-speaking creators drawn to the "soy" ("I am") personal-identity domain hack
In Journey To The West's published portfolio of 323 strings submitted in the ICANN 2026 round. Their catalog line: “The bean behind sauces, milk, and tofu alike.”
What a .soy domain is
.soy is already a live TLD. It is on our record because somebody filed for the same string in the ICANN 2026 new gTLD round.
Is the .soy domain extension real yet?
.soy is already a domain extension: it is in the DNS root today. The ICANN 2026 new gTLD round application recorded on this page is for the same string, and cannot go ahead as published.
When can you buy a .soy domain?
.soy is already live. Whether you can register a name in it is up to its registry: some live TLDs are open to anyone, others are one company’s private space. What is not settled is the ICANN 2026 new gTLD round application recorded here, which cannot go ahead as published.
Is .soy a real TLD?
Yes. .soy is already in the DNS root, so names in it resolve.
- Journey To The West · now abandonedICANN
- fact corrected
- Journey To The West · first recordedJourney To The West Corporation
“.soy · Cuisine · “The bean behind sauces, milk, and tofu alike.””Journey To The West Corporation
- The string carries two angles: the cuisine meaning (soy sauce, soy milk, tofu, plant-based food) and the Spanish word 'soy' ('I am'), which enables personal-identity domain hacks. By analogy with other single-food and cuisine TLDs (.pizza, .coffee, .recipes), such strings sustain modest registration volume but almost no primary-identity use by serious brands, and aftermarkets stay thin; food companies overwhelmingly brand on .com or a country code. The Spanish-wordplay angle is the more distinctive draw, but by analogy with other phrase-hack TLDs it tends to produce memorable vanity registrations rather than durable commercial identities. This places .soy in the 10-29 band: above the 1-9 floor because a real, nameable buyer pool exists (soy-food brands, plant-based startups, Spanish-language creators), but below the 30-49 band because there is no evidence of volume- or price-driven registration demand and the brand signal reads as playful rather than credible. Applicant facts are neutral: a Beijing-based portfolio applicant with 323 submitted strings, which suggests catalog-style operation rather than a dedicated single-vertical marketing push, tempering adoption expectations. Main market uncertainty: whether the Spanish 'I am' hack catches on with Spanish-speaking creators at scale, which would pull the score toward the top of its band or just above it.