.sat
Is .sat a real TLD? Who’s applying to run it?
.sat is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Link Freedom Group.
Who is applying, and what they run today
Link Freedom Group filed 158 applications across the round.
Will names sell?
A short, catchy ending for satellite and space projects, plus bitcoin 'sats' fans, but serious brands will mostly still choose .com.
Last round the AI scored the 2012 strings blind to their fate. Strings it scored 60 or more hold a median 27,168 names today; those under 30, a median of 30. .sat’s closest 2012 strings hold .radio 3K, .mobile 5K and .cloud 552K.
The nearest 2012 strings, and how many names each holds today
The closest 2012 string, .radio, held 2,996 names, June 2026. .mobile held 4,954; .cloud held 551,867. Chosen by AI from every string in the 2012 round, without being told what happened to any of them.
Both are the plain-language name of a transmission medium, betting that an established signal-delivery industry (broadcasters, equipment makers, service operators) adopts the medium's own word as its primary identity.
Same bet one layer over: a connectivity-modality generic whose natural registrants are carriers, resellers and service firms delivering access by that modality, with the risk it reads as a consumer adjective rather than an industry badge.
A clipped, slightly ambiguous technical-infrastructure noun sold to B2B vendors in one narrow sector, where success depends on a real vendor population re-rooting its brand on the category word.
satellite and space-tech startups wanting a compact themed identity, plus bitcoin-adjacent projects playing on 'sats'; secondarily domain hobbyists chasing short three-letter-TLD hacks
What a .sat domain is
.sat is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, in our AI & tech category. One application for it is on ICANN’s Reveal Day list.
Is the .sat domain extension real yet?
.sat is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .sat domain?
You can’t yet. A .sat name can only be registered once the string is delegated (added to the DNS root) and its registry opens. Last round's closest parallel to .sat was .radio, delegated on 12 October 2016.
Is .sat a real TLD?
Not yet. .sat is not in the DNS root, so nothing resolves under it. It’s here because .sat is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Link Freedom Group · now confirmedICANN
- Link Freedom Group · first recordedLink Freedom Group
“LFGL2683T-T35145 · Link Freedom Group Ltd · primary”ICANN
“.sat · Culture · “Always in orbit, always connected.””Link Freedom Group
- Band chosen: 30-49, usable but limited. The string has two genuine semantic hooks: 'sat' as satellite, aligned with a growing commercial space sector, and 'sat' as the colloquial bitcoin unit, which gives it a crypto-community angle; it also collides with unrelated meanings (a standardized test, Saturday), which dilutes the brand signal. It is not in the 50-69 band because, by analogy with space-themed TLDs such as .space, registrations in this theme have tended to be volume- and price-driven rather than primary-identity choices, and there is no evidence of a category where .sat would be the default; that analogy is flagged as such. It is not in the 10-29 band because the demand is not merely event-driven or joke-grade: satellite companies and bitcoin projects are durable buyer pools over the next 5 years, and a three-letter TLD is short and memorable enough for real branding use. Applicant context is neutral: the applicant filed a very large portfolio of strings and classed .sat under 'Culture' with an orbit-themed tagline, suggesting a broad-catalog play rather than a dedicated industry registry, which tempers expectations of focused category marketing. Main market uncertainty: whether commercial space companies, a conservative and enterprise-heavy buyer group, will adopt novelty TLDs as primary identities at all, or keep them as redirects while anchoring on .com.