.resona
Is .resona a real TLD? Who’s applying to run it?
.resona is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is Resona Holdings, Inc..
A private corporate namespace for one banking group; useful to the owner for trusted addresses, but nothing for anyone else to buy.
the applicant, Resona Holdings, and its group companies, for their own customer-facing and internal addresses; there is no third-party buyer group
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet exactly: a coined, meaningless-to-outsiders romanized brand name belonging to a single Japanese financial institution, where the string's only value is as a closed corporate identity layer for an audience that already banks with the company.
Same bet: a contraction-coined retail-bank brand with deep recognition in one national market and none globally, betting that a closed registry under its own invented word is worth more than its existing second-level domain.
Same bet in kind — a short non-English coined bank brand running a single-registrant namespace for its own customer-facing services — but its brevity and vowel-light shape give it generic-string spillover risk that a longer invented word like the target does not carry.
What a .resona domain is
.resona is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under Brand. One application for it is on ICANN’s Reveal Day list.
Is the .resona domain extension real yet?
.resona is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .resona domain?
You can’t yet. ICANN publishes every applied-for string on Reveal Day, 7 October 2026 at 18:00 UTC. A .resona name can only be registered after that, once the string is delegated and its registry opens. Last round's closest parallel to .resona was .nissay, delegated on 30 March 2016.
Is .resona a real TLD?
Not yet. .resona is not in the DNS root, so nothing resolves under it. It’s here because .resona is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- Resona Holdings, Inc. · first recordedICANN
- Band chosen: 10-29 (vanity/narrow), low end. The record shows a single confirmed application by Resona Holdings, Inc. filed as a brand type, which by analogy with earlier-round dot-brands means a closed namespace: the operator registers names for itself, there is no open registration, and therefore no aftermarket and no resale value. Why not 1-9: a closed brand TLD held by a financial group does have a realistic end-use for its one buyer. By analogy with other bank and insurer dot-brands from the prior round, some moved customer-facing services, campaign pages or group-company sites onto their own TLD because a namespace the operator fully controls is a credible anti-phishing and trust signal, and that is genuine primary-identity use for the owner. Why not 30-49: that band assumes registrations at volume or on price with a thin aftermarket; a brand TLD has neither volume nor price nor any aftermarket, and its value is captured entirely by one registrant. Also by analogy, many prior-round dot-brands stayed dormant or were later retired, so even the single-owner utility is uncertain. Main market uncertainty: whether the group actually migrates public-facing services onto .resona or merely holds it defensively; the score treats the former as plausible but not assured over the next 5 years. All quantities here are unknown and the reasoning is by analogy.