.rank
Is .rank a real TLD? Who’s applying to run it?
Nobody has applied for .rank in its own right, as of 7 October 2026. NextGEN TLDs GmbH named .rank as the replacement string of its .send application.
A short, clear word that fits ranking, rating and leaderboard sites, but few serious projects would build their main identity on it.
makers of ranking, rating and leaderboard sites, SEO and rank-tracking tools, and game or sports communities that publish standings
No applications recorded for this TLD yet.
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet as .rank: a short generic evaluative English word whose entire value is asserting position in an ordered judgment, with no natural single owner, so it can only be sold broadly to marketers and listing operators who want the word's implied verdict attached to their name.
The other 2012 generic ranking-position word — a common adjective/noun meaning 'highest placed' that nobody can claim as their own identity, sold on the same promise that the string itself confers standing rather than describing an industry.
Like .rank it is a generic verb naming the act of evaluating others, so the buyer is the comparison/affiliate/SEO operator running the judgment rather than the subject being judged — same job, but framed as a tool rather than as the resulting position.
What a .rank domain is
.rank is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under AI & tech. Nobody has applied for .rank in its own right. It is named on ICANN’s list as part of an application for another string.
Is the .rank domain extension real yet?
.rank is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. Nobody has applied for it on the public record; the ICANN 2026 new gTLD round is the process that would decide whether it becomes one.
When can you buy a .rank domain?
You can’t yet. ICANN publishes every applied-for string on Reveal Day, 7 October 2026 at 18:00 UTC. A .rank name can only be registered after that, once the string is delegated and its registry opens. Last round's closest parallel to .rank was .best, delegated on 27 February 2014.
Is .rank a real TLD?
Not yet. .rank is not in the DNS root, so nothing resolves under it. It’s here because ICANN’s list names .rank as part of an application for another string. Every entry on this page links to its source.
- NextGEN TLDs GmbH · first recordedICANN
“NTG2671T-T94231 · NextGEN TLDs GmbH · replacement string of .send”ICANN
“GEL2647T-T15541 · Glass Emotion, LLC · primary · contention set 2026-116 NSL2674T-T66583 · NAME SPACE LLC · primary · contention set 2026-116 NTG2671T-T35907 · NextGEN TLDs GmbH · replacement string of .tkns · Deactivated XL2625T-T36661 · XYZ.COM LLC · replacement string of .dao · Deactivated”ICANN
- Band chosen: 30-49 (usable but limited). The string is a common English noun and verb with an immediate meaning in several active markets: search-engine optimisation and rank tracking, product and service rating sites, gaming and esports leaderboards, sports standings, and military or organisational hierarchy. That gives it genuine left-of-dot combinations (a city, a sport, a product category, a game title followed by .rank) and a plausible registrant base beyond novelty, which is why it sits above the 10-29 vanity band. It is not in the 50-69 niche band because, by analogy with other short evaluative generic TLDs such as .top, .best and .review (analogy, not measured here), such strings tend to attract volume on price and defensive or speculative registrations rather than sustained primary-identity use; a rank-tracking tool or a ratings publisher would more often treat a .rank name as a campaign or product alias than as the brand it introduces itself with, and the aftermarket for such strings is thin outside a handful of category keywords. Adoption dynamics over the next 5 years would likely depend on whether the registry prices the string for volume or positions it as a premium namespace for ranking and rating sites; the verified facts record one standard application by NextGEN TLDs GmbH, filed as a replacement string for its .send application, with no contention on the record, and nothing further about pricing or channel intent. Main market uncertainty: whether the SEO and leaderboard segment is large enough and brand-conscious enough to adopt .rank as a category convention, or whether the string mainly draws low-price speculative registrations. Specific counts, prices and dates for analogous TLDs are unknown to me within the rules here and are treated as analogy only.