.immersive
Is .immersive a real TLD? Who’s applying to run it?
Nobody has applied for .immersive in its own right, as of 7 October 2026. Meditative Mind Pty Ltd named .immersive as the replacement string of its .meditative application.
A niche word for VR/AR and immersive-experience brands; usable, but most serious projects will still pick a mainstream ending.
XR and spatial-computing studios, immersive entertainment and venue operators, and immersive-audio or experiential-marketing agencies wanting a descriptive secondary or campaign address
No applications recorded for this TLD yet.
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet: an adjective naming a technology-defined way of working rather than a thing, sold to studios and agencies who would put their whole practice identity on the modifier (studio.digital / studio.immersive), which only pays off if the industry settles on that word as its self-label.
Same bet one medium earlier: an adjective for a then-new experience medium whose practitioners had no settled category noun, betting that agencies and platforms in that medium would adopt the medium's name as their primary identity.
Same bet on a paradigm word still being coined: a category label for an emerging mode of computing, whose buyers are vendors and service firms claiming the category itself, with the risk that the word stays marketing vocabulary rather than becoming an identity people brand on.
What a .immersive domain is
.immersive is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under AI & tech. Nobody has applied for .immersive in its own right. It is named on ICANN’s list as part of an application for another string.
Is the .immersive domain extension real yet?
.immersive is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. Nobody has applied for it on the public record; the ICANN 2026 new gTLD round is the process that would decide whether it becomes one.
When can you buy a .immersive domain?
You can’t yet. ICANN publishes every applied-for string on Reveal Day, 7 October 2026 at 18:00 UTC. A .immersive name can only be registered after that, once the string is delegated and its registry opens. Last round's closest parallel to .immersive was .digital, delegated on 7 May 2014.
Is .immersive a real TLD?
Not yet. .immersive is not in the DNS root, so nothing resolves under it. It’s here because ICANN’s list names .immersive as part of an application for another string. Every entry on this page links to its source.
- Meditative Mind Pty Ltd · first recordedICANN
“MMPL2632T-T44705 · Meditative Mind Pty Ltd · replacement string of .meditative”ICANN
- Band chosen: 10-29 (vanity/narrow), at its upper edge. The string is a nine-letter adjective tied to a real but still-niche category — VR/AR/XR, immersive theatre and art venues, immersive audio — so demand is genuine but shallow and marketing-driven rather than identity-driven. It is not in the 30-49 band because, by analogy (flagged as analogy) with adjective-style generics such as .cool, .fun and .rocks, adjective endings have tended to register on price promotion rather than at sustained volume, and a serious XR studio is more likely to choose a mainstream ending or a noun TLD like .studio or .games than to wear 'immersive' as its primary identity; the aftermarket for an adjective this long would be thin. It is not in the 1-9 band because a real buyer group exists — immersive-experience companies and venues, spatial-computing startups and experiential agencies — for whom 'name.immersive' reads naturally as a product or campaign address, and the word is strongly on-trend in the tech and entertainment vocabulary. Applicant facts, stated neutrally from the record: one application on record, Meditative Mind Pty Ltd, ICANN application ID MMPL2632T-T44705, a standard application type filed as a replacement string for .meditative, with a contention count of 0 recorded; the standard type suggests open registration rather than a closed brand namespace, but pricing, distribution and launch policy are unknown, so adoption likelihood cannot be judged further from the record. Main market uncertainty: whether spatial computing and immersive entertainment become mainstream enough within the next 5 years that 'immersive' turns into a category label businesses want in their address, versus remaining a passing marketing adjective — in the former case the string would move into the 30-49 band.