.allin
Is .allin a real TLD? Who’s applying to run it?
Nobody has applied for .allin in its own right, as of 7 October 2026. Juming named .allin as the replacement string of its .tea application.
A catchy slogan ending for poker, betting and "going all in" campaigns, but few serious projects would make it their main address.
poker and betting operators, campaign microsites and startups wanting a slogan-style address, plus domain-hack buyers and speculators
No applications recorded for this TLD yet.
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same wagering vocabulary aimed at the same buyer — a gambling operator or affiliate network wanting the vertical's own word as its address — but .bet is the plain category noun people would search for while .allin is the idiom inside that category, so it leans on recognition of a phrase rather than on a noun that names the market.
Both are non-noun English stance words rather than categories: the bet is that a short expressive phrase ('all in', 'now') can carry a brand's attitude as its primary identity, which only works if marketers buy sentiment-as-address instead of registrants looking up a category of things.
Same structural bet of running a multi-word English commitment phrase together as one label that has to be read as a sentence, but that one was a single company's trademarked tagline bought defensively, whereas .allin is an unowned generic phrase with no one applicant whose identity it already is.
What a .allin domain is
.allin is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under Culture. Nobody has applied for .allin in its own right. It is named on ICANN’s list as part of an application for another string.
Is the .allin domain extension real yet?
.allin is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. Nobody has applied for it on the public record; the ICANN 2026 new gTLD round is the process that would decide whether it becomes one.
When can you buy a .allin domain?
You can’t yet. ICANN publishes every applied-for string on Reveal Day, 7 October 2026 at 18:00 UTC. A .allin name can only be registered after that, once the string is delegated and its registry opens. Last round's closest parallel to .allin was .bet, delegated on 24 July 2015.
Is .allin a real TLD?
Not yet. .allin is not in the DNS root, so nothing resolves under it. It’s here because ICANN’s list names .allin as part of an application for another string. Every entry on this page links to its source.
- Juming · first recordedICANN
- Band chosen: 10-29 (vanity/joke/narrow). .allin is a two-word phrase string rather than a category noun; its natural meanings are poker and betting slang, and the broader sense of full commitment used in startup, sports and marketing language. By analogy with phrase and slang TLDs such as .lol, .wtf, .rocks and .ninja, demand for this kind of string tends to be shallow and price-driven: it attracts domain hacks ("go.allin", "were.allin"), campaign microsites and redirects, but is rarely chosen as a primary identity, and aftermarket resale stays thin. It is not in the 30-49 band because, unlike a broad category word, there is no sizable buyer group that would register at volume without promotional pricing, and the gambling-adjacent meaning carries regulatory and registrar-acceptance friction that pushes operators toward established endings (by analogy with how niche gambling strings like .bet, .poker and .casino found real but small markets without becoming defaults). It is not in the 1-9 band because the phrase is widely recognized, memorable, and has at least two live use cases (betting brands and commitment-themed campaigns) that produce some real, if event-driven, registrations. On the record, the string is listed as a replacement string for a .tea application by TechEdge Limited, with no category tag and no contention recorded; this is stated neutrally and does not change the market view. Main uncertainty over the next 5 years: whether the gambling-category buyers who give the phrase its clearest meaning actually adopt a phrase TLD for primary identities, or whether the string settles into a slogan/vanity role used mostly for redirects, which is the outcome the analogies suggest.