.active
Is .active a real TLD? Who’s applying to run it?
.active is not contested. One application for it is on ICANN’s Reveal Day list, as of 7 October 2026. It is NextGEN TLDs GmbH.
A pleasant generic word for fitness and lifestyle sites, but too vague to become anyone's default web address.
fitness studios, activewear and sports brands, outdoor and wellness projects, plus phrase-style registrants (stay.active, get.active) who want a positive adjective ending rather than a category name
The 2012 applications making the most similar bet. Chosen by AI from every string in that round, without being told what happened to any of them.
Same bet shape: a short English adjective describing a bodily state rather than a trade or product, monetized as an aspirational qualifier that fitness, outdoor and wellness brands bolt onto their own name, which only works if registrants accept an adjective as the right-hand side of their identity.
Aims at the same buyer pool and the same activity/wellness premise, but it is the industry's category noun — gyms, trainers and equipment sellers who already self-describe with the word — whereas .active sells a lifestyle attribute nobody's trade is literally named after.
What a .active domain is
.active is not a TLD yet. It is a string on our record of the ICANN 2026 new gTLD round, filed under Culture. One application for it is on ICANN’s Reveal Day list.
Is the .active domain extension real yet?
.active is not yet a domain extension you can register: nothing resolves under it, and no registrar sells names in it. It is a string applicants have put forward in the ICANN 2026 new gTLD round, the process that decides whether it becomes one.
When can you buy a .active domain?
You can’t yet. ICANN publishes every applied-for string on Reveal Day, 7 October 2026 at 18:00 UTC. A .active name can only be registered after that, once the string is delegated and its registry opens. Last round's closest parallel to .active was .fit, delegated on 9 January 2015.
Is .active a real TLD?
Not yet. .active is not in the DNS root, so nothing resolves under it. It’s here because .active is on ICANN’s Reveal Day list of applied-for strings. Every entry on this page links to its source.
- NextGEN TLDs GmbH · first recordedICANN
“GEL2647T-T15541 · Glass Emotion, LLC · primary · contention set 2026-116 NSL2674T-T66583 · NAME SPACE LLC · primary · contention set 2026-116 NTG2671T-T35907 · NextGEN TLDs GmbH · replacement string of .tkns · Deactivated XL2625T-T36661 · XYZ.COM LLC · replacement string of .dao · Deactivated”ICANN
- Band chosen: 30-49 (usable but limited). .active is a common positive adjective with a loose home in fitness, sport, outdoor and wellness, and a secondary technical sense (active status, active components) that is unlikely to drive registrations. By analogy (flagged as analogy) with other adjective and lifestyle strings such as .fit, .fitness, .live and .life, strings like this tend to attract volume mostly when registrars price them low and when the word completes a phrase (be.active, stay.active); genuine primary-identity use by serious brands is thin, and resale tends to cluster in a small set of one-word and phrase names rather than a broad aftermarket. It is not in the 50-69 band because there is no single category where fitness or sports businesses would choose .active over .com or a country code without explaining it, and activewear brands in particular tend to treat the word as a product descriptor rather than an identity anchor. It is not in the 10-29 band because the word is broad, friendly and internationally understood, so sustained low-price registrations from gyms, clubs, apps and wellness projects are plausible rather than purely event-driven or joke-level. On the record there is one confirmed application from NextGEN TLDs GmbH with .level listed as a replacement string; a single-applicant generic with a replacement already named suggests a portfolio-style launch, which usually means availability through mainstream registrars but no large category-building marketing push, and that informs adoption likelihood only. Main market uncertainty: whether fitness and wellness operators actually adopt .active as a primary identity at any meaningful rate, or whether demand stays as cheap phrase registrations and defensive buys by activewear brands. Any 2012-round history for this string is treated as unknown here and not relied on.