Stats
New gTLD · delegated 2014-04 · Binky Moon, LLC

.toys TLD stats

.toys held 5,252 names in March 2025, as Binky Moon, LLC reported to ICANN; its zone file on 23 Oct 2026 carried 5,227. 138 registrars held names in it that month; the largest, GoDaddy.com, LLC, held 22.4%.

5,252
names, March 2025, reported to ICANN
5,227
in the zone file, 23 Oct 2026
138
registrars holding names

Names since general availability, July 2014

Names on the books at the end of each year since general availability, from the registry's monthly reports to ICANN, through May 2026. The marked point is the zone count of 23 Oct 2026, a different count taken on one night.

Year by year since launch, as the registry reported it

In its first year, to June 2015, 42 registrars held 10 or more .toys names and the largest held 30%; by its eleventh, to June 2025, 59 did and the largest held 21%.

  1. 1 · to Jun 20153,7584230%
  2. 2 · to Jun 20164,2574430%
  3. 3 · to Jun 20174,3474432%
  4. 4 · to Jun 20184,7914831%
  5. 5 · to Jun 20194,7655028%
  6. 6 · to Jun 20204,6165126%
  7. 7 · to Jun 20215,2155024%
  8. 8 · to Jun 20225,2195523%
  9. 9 · to Jun 20235,2305622%
  10. 10 · to Jun 20245,3925822%
  11. 11 · to Jun 20255,5355921%

Year 1 starts at general availability and each year is labelled by the month it ends. Registrars with 10 or more names and the largest registrar's share are read at that month. A year with fewer than nine monthly reports is left blank.

Who sells it

March 2025

GoDaddy.com, LLC held 22.4% of .toys names in March 2025; the largest five together held 53.0%.

Shares add to 100%. From the registry's report for March 2025.

2026 strings our model compared with it

When we scored the 2026 round, our model listed .toys among the closest 2012-round TLDs for 2 applied-for strings. No applicant made these comparisons; strong and moderate are how close it judged each match.

Cross-checkThe registry reported 5,252 names for Mar 2025; the zone on Oct 23, 2026 held 25 fewer. The two are counted differently and 19 months apart: a registered name that is not delegated never appears in the zone, and a zone file is read on one night, a report at a month's end.

last night, in detail

Oct 23, 2026
What moved · on Oct 23, 2026
entered the zone
+4
left it
−7
changed nameservers
2
Net
−3
Sep 16, 2026 to Oct 23, 2026 · axis starts at the data, not at zero
How the zone is used · 5,227 names
  • Listed for salemarketplace nameservers1943.7%
  • Parkedad-parking or expiry nameservers521.0%
  • In usehosting, registrar or DNS nameservers4,49185.9%
  • Not classifiednameservers we can’t name4909.4%

Read from each name’s nameservers on the night shown. Listed and parked are counted separately.

How we classify
A name takes the row its nameservers match on our provider list. Verification nameservers sit beside a name’s other nameservers, so they overlap the rows above: 0.5%. List 2026.09.7+psl4b673689.

Counted from the registry’s own zone file on the night of Oct 23, 2026. A zone count is not domains under management: a registered name that is not delegated never appears in the zone, and a name on hold leaves the zone while it stays registered. The two numbers will not agree, and neither is wrong.

how many names, month by month

to
Mar 2025 to Mar 2025

Names under management at month end, as the registry reported it. Reported to ICANN monthly. Sunrise May 2014 to Jul 2014; general registration Jul 2014.

everything else